For some time now, the famous social network VKontakte began to show even more information to all its users: in March 2017, the resource administration officially announced a new update, thanks to which each user now has the opportunity to see the number of views on his own or someone else's post. You will learn more about how VK views are counted and how it works in general later in the article.

What kind of views in VK under the records - detailed information

Vadim Dorokhov, head of web development of the social network, was the first to report on the statistics of VKontakte publications. In his opinion, it is far from always possible to judge the quality of a particular publication by the number of “likes” (like marks), but if we talk about the number of views, then it is quite possible to conclude which entry is most in demand among network users. Thus, using the view counter, you can much better identify the interest of the public in a particular content.

So what are VK views under posts? Under each post (posts on the user's wall, posts in community feeds), there is now a counter in the most visible place, which shows how many views this content had.

The entire Internet community in the discussion of this innovation of the VK social network was divided into 2 camps: some are sure that views are an effective tool for digital marketing, while others consider the new “feature” a useless indicator.

How can I see views on VK?

Finding out the number of views on VK is as easy as shelling pears: a new option is displayed in the lower right corner of each publication. It is worth knowing that not only you, but also all your friends and absolutely all VKontakte users will see views of your posts on your personal page (the only exception, perhaps, are those users whom you added to the “black list”). But it is currently impossible to find out who exactly viewed this or that record.

The view counter can now also be seen in the updated VK mobile applications for two operating systems: iOS and Android. As in the main computer version, on smartphones it is visible under publications for all users. social network.

How views are counted in VK - information from social network administrators

As the administration of VKontakte explained, a special algorithm of the site counts exactly the views of any publication, whether it is a post on the wall in a personal account or published information in the community. It is important to understand that if a user, having entered a group or page of another person, simply scrolls through the wall / tape, then in this case the counter will not record the impression.

Briefly about what you need to know about views on VK:

• The counter is installed both in communities and in ordinary user posts on the wall
• Not only the author of the publication sees the counter under it, but also all other users of VKontakte
• You won't be able to see who exactly viewed the post
• The counter shows only views, however, if you decide to watch the record again, you will not add another view to it - reliable protection against cheating works
• All views are counted from the beginning of January 2017
• If the user scrolls the feed/wall, views of posts on it are not taken into account.

How to wind up views on VK and is it possible: ideas, ways

As soon as the news about the introduction of the views counter on VKontakte spread all over the Internet, some network users immediately began to have questions on how to wind up views on VK. It is obvious that by pressing f5 every time and thus updating the page, it is hardly possible to wind up the desired number of views.

Now you know how VK views are counted and how they can be viewed on pages and in communities. The developers of the social network VKontakte hope that by means of the implemented view counter, Internet users will be able to more easily monitor people's reactions to their content. The press secretary of the Kyiv branch of the social network, Vlad Legotkin, emphasized that the new feature in VK (views) will be useful not only for SMM managers and community owners, but also for ordinary users, since views will become another important way of motivating content authors.

If you are promoting your page on VK, it is important to take into account its analytics: likes on photos, reposts, total number of views, how many people follow you and are added as friends. In this article, we will look at what VK views are, where to see them, and why they are needed. It is immediately clear from the name of the indicator that views indicate how many times users viewed your profile or group.

Moreover, if the same friend visited your page 8 times a day, the number of views will be equal to eight. To find out how many times a day people look at your profile, account statistics will help. It appears for those who have gained more than a hundred subscribers to the profile. If you still have few subscribers, we are ready to help with their promotion on this page: . When you have reached the required number of subscriptions, next to the "Edit" button under the profile picture, a histogram icon will appear - this is the statistics where you will see the views. Read our to find out what features the section will provide and what you can see in it.

In short: when you go to this area, the views will be shown on the chart immediately on the first screen of the page. They are indicated by a pale purple line with circles. When you hover over one of the circles, you will see a number - the number of views and a date - the day the page was viewed. VK does not indicate ah di users who came to you. This data can be found using the page guests application, we wrote an article about the program not so long ago . The number of views is usually different from the number of visitors. This means that the same people visit your page. How to find out the number of views in a group? Go to the public management and open the area with statistics, here you do not need to wait for 100 subscribers. Even if you opened a group yesterday and gathered only 5 people into it, you can still find out the views.

The number of views of photos on Vkontakte

Since the beginning of 2017, VK began to track the number of views on posts and photos. You can find out how many people have viewed your new photo, provided that you upload it directly to the wall of the resource. So far, VK has not come up with a tool that would show us the exact number of views of the albums or individual photos that you put there.

However, if the photo is on a wall, an eye icon and a number next to it will appear next to it. The number is the number of viewed photos. This sign is not clickable, but by it and by the number of likes you can understand how interesting content you gave to users. If there are a lot of views, but few likes, we will help with their promotion .

The number of views of Vkontakte entries

If a user clicks on a record and expands it, the counter takes into account the indicator. By these parameters, you can find out which posts you post to the page and to the group. Views will also show the activity and engagement of subscribers. The number of views can be seen in each group. This setting is available to everyone and cannot be disabled or removed. It's only shown on the posts you've made since February of this year, you won't see the eye icon on later posts.

VKontakte is developing rapidly, providing users with advanced tools for working with content. Recently, a view counter has been running under each entry. To see how many subscribers have viewed a post, you don't need to go to the settings and look at the statistics - all information is displayed directly below the post itself. At the same time, this information is available to all users: group administrators, page owners and subscribers.

What are VK views

Regardless of how high-quality the material is published, it is not always possible to judge its popularity and success with users by the “I like” marks alone and the comments under the entry. Another thing is if you look at the view counter under the post. Looking at the numbers, you can say with confidence how much or how little coverage she received and what kind of post format is most in demand among subscribers. In other words, the interest of the audience in the content can be found out without any tools - just look at the numbers under the entry and draw the appropriate conclusions.

Each post posted on the group wall or user page has this feature by default - it cannot be disabled or the values ​​​​influenced in any way (with the exception of cheat methods). The counter is located in the most prominent place and characterizes how many people have viewed this entry at the moment. It doesn’t matter how she got coverage:

• A person can see it in their feed.
• Go to the community wall.
• Meet her in the recommendations.

To date, there are two main opinions: some believe that the VKontakte view counter, as a tool for communities and popular pages, is a unique and effective way to conduct targeted marketing that uses these numbers to attract potential customers and advertisers. Others, on the contrary, see it as a useless "feature" of the social network VKontakte.

How to see views of records in VK

In order to find out the total number of people who have viewed a post, you do not need to install third-party programs or go to your account or community settings: the option is displayed under each entry in the feed in the lower right corner. At the same time, views (even in a profile with 2 subscribers) will be visible to all users, as well as in a group - administrators cannot hide or disable them. In other words, absolutely everyone who gets to the page will know about the coverage of VKontakte posts, with the exception of people on the black list. Unfortunately or fortunately, it is impossible to find out who exactly owns this or that view.

The view counter is available not only from the browser, but also from mobile applications. As in the full version of the site, from a mobile phone, views are displayed immediately below the post and it doesn’t matter if it’s text, picture, audio or video.

How are views on the VK wall counted

As is known from the official data, a special algorithm on the social network site is responsible for the views counter, which keeps track of each view of the publication: on the community wall, in the feed, on the user's personal page.

An important condition is that when scrolling through the posts, the counter does not fix and does not count one to the total number of views. That is, even going to the wall of a group or a person's profile and scrolling through the wall with records, without stopping and reading a specific material, the counter will not record the view. To do this, you need to linger on a specific post for some time, without even showing any activity: without liking, commenting, or sharing content with friends. To understand exactly how the view counter works, you need to know the following factors of its work:

1. The view counter works regardless of the popularity of the page, the number of subscribers and the quality of the posts.
2. Information about the total number of views is available to absolutely all users of the social network.
3. If a person did not leave any reaction to the content, it is impossible to find out who exactly watched this or that post.
4. This tool is relatively new - it started working in early 2017.
5. The VK counter counts its view only once.
6. If you quickly scroll through the community wall or user feed, the view will not be counted and the person will be able to return to the record later and enter the next number into the counter.

The view counter is protected from cheating: if a person watched the record and his “vote” was counted, nothing will change when viewing it again, even if the page is refreshed many times. However, if you give a task to users on a third-party cheat exchange, for example, write a comment, and attach a link to the post, the viewing of a person or bot will be taken into account.

What is the view count for?

With the advent of the VKontakte view counter tool, many users wondered if it was possible to wind up views for recording using standard methods or using special services. After all, it is quite clear that by constantly updating the tab with the post, nothing will be added to it beyond what has already been received: one Account equals one view. The need for dishonest attention to content is due to the fact that now, when ordering advertising, advertisers pay attention, in addition to general statistics in general and subscriber coverage in particular, to the views of each post.

Naturally, you can place orders on the cheat exchange and attract bots and people who complete tasks for points so that they massively put “I like” marks under the record or leave a comment - in this case, the view will be counted from each account, even automatically created .

According to the developers of VK, the view counter was created so that users could post content and independently, without involving third-party analytics programs and a built-in statistics section, could evaluate the reaction of the social network audience. In the future, this can help in the development of the community, since it becomes clear which particular post format is more in demand among subscribers.

In general, this feature is useful not only for professionals who professionally promote communities and draw attention to a particular product through social networks, but also for ordinary users, for whom the view counter is another motivation tool for publishing interesting and unique content.

How the VKontakte View Counter Algorithm Works

It can be said without exaggeration that the view counter is one of the tools for analytics of business processes taking place on a social network. After all, anyone who runs a public to sell goods or services can easily evaluate the effectiveness of the audience's response to their offer and, using the results obtained (that is, the number of views), adjust the ways of promoting the business and presenting content.

Today there is no clear understanding of how the algorithm of this tool works. In particular, if the user scrolls through the feed quickly without stopping at specific entries, views will not be counted. To do this, you need to linger for a certain time, and for which one - there is no exact answer. On older posts, the counter did not appear, and there is no way to find out the exact number of subscribers reached under a particular post.

At the same time, there are no tools in the user and group account settings to hide information from outsiders. According to administrators of large communities, sometimes this is a bit of an inconvenience. In particular, this can interfere with, if desired, hiding information from competitors, when analyzing audience coverage and what percentage of subscribers are involved. But it remains to be seen whether the function to turn off the view counter in the community settings will appear soon.

How are views on videos and photos in VK counted

The social network VKontakte counts almost every user action: from the number of people who saw the post to the total coverage of subscribers. And if before it was possible to find out how many users saw the post, focusing solely on the "I like" marks, today this function is by default under each post in the group and on the personal page of each person.

For example, in the "Community Statistics" section, in the "Reach" and "Attendance" tabs, you can see the total number of users who viewed community posts on the wall or in the "News" section and see the average daily number of unique visitors. And under the posts, you can see the number of coverage of a particular record.

The same goes for counting video and photo views: when you open a video, you can see a counter in the lower right corner showing how many people have already watched it. At the same time, the feed counts the views of the record itself with the video. These numbers usually vary greatly.

For example, a post can be seen by 1,000 users, and under a video, this figure will be 500 views. It is important to note that viewing a video recording can be counted even if there is no authorization on the site, if, of course, the privacy settings of the group or user account allow it. As for photo views, things are the same here as with regular posts.

As already noted, you can see how many people have watched the post, but you can’t find out exactly who visited the page and played the video, or looked at the photos. Of course, there are third-party programs and special VKontakte applications that you can run and use to track page visitors.

However, as practice shows, they can only respond to user actions: if a person has watched the entry and marked “I like it”, such an application will send a notification about the guest. But if the user did not perform any actions, but only watched the content, only the view will be counted, and the programs will not calculate who exactly watched the posts.

Page statistics in VK determines how many people visited your page during the day or month. This information is necessary for those who are seriously engaged in increasing their or uses your profile to promote goods and services. Many users are often perplexed how to turn on the statistics of the Vkontakte page?

It is worth noting that this section in VK appears only for those individuals who have collected more than a hundred subscribers in their profile. If there are significantly fewer people who subscribed to you, then this section is not needed. At the moment, your page is not so relevant for others, but you can fix the situation by winding up the necessary , and only then observe their further growth and activity.

Vkontakte page traffic statistics

Vkontakte page traffic statistics displays various indicators: who comes to you more than a man or a woman, what is their age and location, which of them unfollowed you, and how many likes were put in a certain period of time.

The statistics do not show the names and personal data of your subscribers, as well as those people who, having entered your page, immediately left it. She does not display , however, will greatly help you in the promotion of the page. Depending on the predominance of one or another category of people, you can place the appropriate content on your wall and edit the offers.

How to view traffic statistics on a Vkontakte page

View VK page traffic statistics you can in the special section "Statistics", which is located immediately after the tab with audio recordings.

If you go to this area, you can find all the necessary data on attendance and activity. On the first screen, you will see 3 buttons at the top: Attendance, Reach, and Activity. Attendance opens automatically in front of you, it shows the number of unique visitors - those people who stayed on your page for more than 2-3 minutes, and the number of views, the number of those people who just went to your page and immediately left.

Due to the number of unique views, you will be able to determine how the content you post on VK is relevant and useful to users. If you scroll down, you can see a graph of the division of people by gender. If you hover over any column in the graph, you will find out which age category visits your profile more often than others.

Even lower on the page is the geographical distribution of people who visited you. This is very useful to know if you are engaged in, for example, making furniture, providing services that require your presence, or other business that is tied to a place. Further, VK shows a diagram that shows from which device people came from a PC or from a phone. And finally, at the very bottom is the number of subscribers. The graph clearly shows how many people subscribed to your news per day, week or month and for whom they have become irrelevant. If the number of unsubscribed subscribers exceeds new ones, it's time to update the content on the page and make it more interesting for users.

There are also two other interesting buttons in the top menu. These are page reach and activity. The reach area tells you how many people saw your new post in the news and how many of them . Below, data on the age and gender of people are also presented. Only one graph can be seen in the Activity tab. It shows how many likes and reposts were made by people who visited you. This will be very useful for those who write articles and maintain their blog.

VKontakte and Odnoklassniki are the two largest social networks in Runet. They have many differences. In addition to functional features, assembly principles, power and number of servers on which various web elements and pages are located, these sites have differences in ideas regarding user privacy. And if Odnoklassniki has the ability to recognize guests who viewed posts, photos and visited the page (there is even a special section “Guests” for this), then VK does not have this function.

This is also officially stated by the support service of this social network: “On VKontakte there is no and never was the opportunity to watch page visitors.”

In addition, support warns that third-party software should not be trusted, since such programs will not show who viewed the posts, wall or photos and, with a high probability, will steal the user's personal data. However, safe and guaranteed to work methods of viewing page visitors do exist. They are based both on working with specialized VK applications, and on methods that use the built-in capabilities of this social network. Let's get to know them in more detail below. There are many applications that promise to show visitors to your page, but all of them are usually useless. One of the really working applications, which we will consider in the article, is highlighted in the frame.

Application "My guests" VKontakte

Methods for viewing visitors to the VKontakte page

So, there are the following ways by which you can track the guests who viewed the posts and the wall of the VK page:

• Creation of a "guest trap" implemented using a special link. You can do this in the popular applications "My Guests" and "PoiskVS: Ratings, PR, Guests and Likes Analysis";
• Using the built-in "Page Statistics" section, where it will not be possible to track specific users who visited the profile, but it will be possible to find out the region, gender, age of the guest, as well as the period in which he visited the page.

Using the application "SearchVS: Ratings, PR, Guests and Likes Analysis"

As mentioned above, with the help of this application, we can create a so-called "guest trap", disguised as an ordinary link to one of the list of sites offered by the application.

To use this method, you should:

Arrows and frames show the elements responsible for the above features. As you can see, this application has enough useful functions.

Window for adding a link-trap. To place it in the "Personal site" column, click on the "Edit personal site" tab, to add a link to the stack, click on "Send a trap to the wall"

Done, now any user (regardless of whether he is your friend or not) who clicked on the link you specified will be automatically added to the guest list of your page.

Find out the guests who have viewed your posts and the wall with "My guests"

Another application that allows you to find out users who viewed your photos, viewed posts and the wall. Another useful feature of note is the Guest Scanner, which allows you to find out who liked, commented on a post or subscribed to profile updates, even if you are offline. So, to create a trap, you need:

1. Click on the "Catch more guests" tab;
2. A window opens with a ready-made trap link. For convenience, right below it is the "Copy link" button, there is also a small instruction for adding it to the "Personal site" column and the "Post" button, which allows you to post the link in the form of a post on the wall.

Here, to copy the trap link, click on the "Copy link" tab, in order to put it on the wall, activate the "Place" tab, to add it to the "Personal site" column, follow the instructions shown in the picture on the right.

Unfortunately, the application serves more for its promotion, because even trap links do not disguise themselves as any sites, but directly lead to "My guests". So any user who is more or less familiar with the elements of VKontakte may suspect a trick when he sees this address. However, most people are not aware of the existence of such traps, so this solution can be very effective. Let's move on to the last method.

Using the "Page Statistics" function built into VK

As it was said, this method will not show who viewed the VKontakte records, but it can tell about the gender, age, location of the guest and the intensity of his visit to the profile. In addition, to use this feature, the number of subscribers to your page must exceed 100 people. If your account meets this requirement, we can proceed to consider the solution itself:

So, to view profile visit statistics, you need to:

1. Follow this link - https://vk.com/stats?mid=*********, place the asterisks, insert your page number, which you can find out from the link to your profile (the page number is indicated after the "id" );
2. A window opens with statistics on visiting your page, where in the appropriate blocks you can find out the gender / age / location of the guest, as well as the period of visit by him to your page.

In this window, we can find out the gender / age / location of the guest and the intensity of his visits to your profile, all this is located in the corresponding blocks of this page.

Conclusion

We have considered all possible ways to track guests of the VKontakte page. Once again, it is worth making a reservation - in no case should you trust third-party software that promises to provide you with visit statistics. As a rule, under the guise of such programs are ordinary Trojans that steal your personal data. Thank you for reading, I hope these methods of viewing profile visitors will help you solve this problem.